Hip hop has unequivocally captured the imagination of young people in a way that no other phenomenon ever has. With that strong belief, Columbia professor Chris Emdin launched ScienceGenius, an initiative that is focused on utilizing the power of hip-hop music and culture to introduce youth to the wonder and beauty of science. His reasoning is deductive: "If hip hop can grab them like that, and if science is a piece of who they are, and if there's so much science in hip hop, then why not make those connections?" (interview by Mindshift)
Christopher Emdin is an Associate Professor in the Department of Mathematics, Science and Technology at Teachers College, Columbia University; where he also serves as Director of Science Education at the Center for Health Equity and Urban Science Education. He is currently a Caperton Fellow and Hip-Hop Archive Fellow at the WEB DuBois Institute at Harvard University.
-- Watch his TED presentation "Teach teachers how to create magic"
-- Watch "Urban Science Education for the Hip-Hop Generation"
-- Watch "ScienceGenius in Action at Bronx Compass High School"
-- Watch "The genius of science: GZA & Science Genius at TEDxTeen 2014"